DSEL Domino City

Overview

Together with Sinners Domino Entertainment, we planned and realised a domino image film for DSEL (David Schaeffer Engineering Limited) - a Canadian company that specialises in subdivision design for cities. The 40,000 dominoes project shows the main company values - speed, precision and innovation - as well as a city, the company's logo and the new 10 day subdivision offered. As a special effect, the dominoes start to "reverse" and structures build back up around half way into the film. In order to make this possible, the video was shot in multiple parts and composed together in post production.